Desing of wellness and quality products by Cienfuegos citizens for the Canadian market in Rancho Luna Hotel
Abstract
Delving into the potentialities for the export of welfare services and quality of life with typically Cienfuegos city products, is transcendental since it is an activity able of expanding the income, taking advantages of the physical abilities developed by the Revolution and the connections that the activity has with other services and associated goods. Objective: Desing wellness and quality products by Cienfuegos citizens for the Canadian market in Rancho Luna Hotel. From the qualitative methodology, it is a theoretical study that assumes the general methods of research. As a technique, the analysis of the content, of the documents and the referenced bibliography are used. Designed products: Assisted therapy with dolphins, Thalassotherapy, body and facial Treatments, massage therapy Service, Podiatry, therapy and rehabilitation Service, Dentistry, Accompanying nurse with a holistic approach. The desing of products for well-being and quality of life and their commercialization will increase business opportunities with the Canadian market.
Keywords: Exportation of services, Welfare and quality of life.
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